Citronas
Traceability in the world of fruit
"How can I track my goods from South America to my customers in Europe?"
"We buy fruit from all over the world, and sell it mainly in Europe", says John Triel, IT Manager at Citronas in Rotterdam. "But we want to know exactly where our goods are and when we can deliver to the customer. So we searched for suitable software where we could integrate all our processes, tracing and the accounting. We want to track goods from the supplier through to delivery at the customer, and we handle about 15 million units on a yearly basis." John Triel explains.
Citronas, who specialises in the wholesale and distribution of citrus fruit, grapes, exotic fruit (popular varieties), hard fruit and stone fruit, has found the solution with the ERP-software from Microsoft Dynamics® NAV, supplemented with SI Foodware® from Schouw Informatisering in Etten-Leur. Citronas’s customers are retailers, service providers, importers, exporters, wholesalers and the food processing industry. And Citronas has been working with the integrated software solution since November 2002. An additional advantage is that other companies within the Citronas group can also use the software implemented by Schouw Informatisering.
The cooperation between Citronas and Schouw Informatisering and the use of the Dynamics NAV software gives Citronas full insight into their processes, traceability and the quality of the goods, per lot. Citronas: "Nature gives us her best - and together we can pass it on to you."
Schouw Informatisering
Schouw Informatisering is the Microsoft Dynamics partner for the Fruit & Vegetable sector. The company philosophy is to supply crystal clear solutions, aimed at improving the business processes and the flow of information. The motto is: ‘Information technology is a means, not the end.’ Dynamics NAV is a company-wide solution for medium sized businesses. The unique characteristics of Dynamics NAV are its flexibility, openness and its quality. More than 28,000 enterprises worldwide use Microsoft Dynamics NAV ERP-software.
Source: Primeur
